Amanda Willis will be a part of CNN in a brand new function as group senior vice chairman and chief content material officer.
Willis has been chief content material officer of video at The Wall Avenue Journal.
Her hiring is a part of CEO Mark Thompson‘s plans to rework the media outlet by absolutely integrating digital throughout its platform. The community mentioned that Willis “will drive CNN’s digital transformation and innovation in storytelling for each growing and ongoing tales and be chargeable for leveraging viewers insights to ship content material throughout CNN’s TV, digital and streaming platforms.”
Willis beforehand was at CNN as vice chairman of content material programming for CNN+ and govt producer of breaking information for CNN Digital. She constructed the group that grew to become Stay Story. Earlier in her profession, she was deputy govt editor at Mashable.
Wills might be based mostly out of CNN’s New York bureau. She is going to begin on April 14.
