EXCLUSIVE: Blue Peter is a 67-year-old British tv establishment — and now the BBC is relaunching the children collection with a brand new format and studio house.
Blue Peter is switching from a stay to a pre-recorded format from September because it goals to maintain tempo with younger viewers, who’re more and more turning to telephone screens and non-BBC shops for his or her repair of leisure.
The BBC stated the present could have a “digital-first journal format” and can be recorded at Campfield Services at Versa Studios in Manchester. Hosted by Abby Cook dinner, Joel Mawhinney and Shini Muthukrishan, Blue Peter’s house is at the moment at Salford’s Media Metropolis UK, the place the reveals well-known backyard will stay.
Adjustments to Blue Peter observe the BBC finishing a aggressive tender to supply the long-running collection. BBC Studios Children & Household Productions retained the contract. Key parts of the present, together with the awarding of Blue Peter badges, competitions, and pets, will proceed.
Sarah Muller, senior head of youngsters’s commissioning on the BBC, stated: “Blue Peter is such an iconic a part of kids’s tv, and we’re evolving the present with revolutionary ways in which can be actually thrilling for our younger viewers.
“The transfer to the brand new studio will present a wide range of artistic places and visible choices that a complete new technology of viewers will love. Whether or not by interactive social media moments, world adventures, or on-demand content material.”
Blue Peter editor Ellen Evans added: “Because the longest-running kids’s TV present on the earth, Blue Peter holds a novel place within the hearts of a number of generations. The present’s enduring enchantment lies in its potential to encourage and encourage kids to be curious, adventurous, and imaginative. Children, celebrities, mother and father, and grandparents know what the Blue Peter badge means; that you’ve got tried your finest, executed one thing to be happy with, made one thing, most significantly, you might have earned it.”
