Endeavor Group Holdings has inked a deal to promote Frieze, one of many world’s most influential up to date artwork organizations, to a brand new world occasions and experiences firm based by Ariel Emanuel and backed by a consortium of main world traders.
Frieze, inclusive of its worldwide artwork gala’s and revered editorial and digital platforms, will change into a foundational a part of Emanuel’s new firm. “With deep expertise within the cultural and artistic industries, and a powerful private connection to Frieze, he brings each imaginative and prescient and continuity to the enterprise because it builds on its spectacular legacy and embarks on a brand new section of innovation and alternative, mentioned Endeavor, which was just lately taken non-public by its lead investor Silver Lake.
“Frieze has at all times been a supply of inspiration for me—each professionally and personally,” mentioned Emanuel. “Having labored with the workforce for practically a decade, I’ve seen firsthand the energy of their group and the ambition driving their mission to increase the attain and understanding of up to date artwork. Frieze is properly positioned for additional development and represents a strategic cornerstone in our new world occasions platform.”
Frieze CEO Simon Fox and his management workforce will proceed to supervise the enterprise and work intently with Emanuel, guaranteeing a seamless transition and continued momentum.
Monetary particulars weren’t disclosed.