LONDON — EE72, the worldwide media and leisure firm cofounded by Edward Enninful and his sister Akua Enninful has unveiled its first enterprise, a digital platform and quarterly print publication referred to as 72 Journal.
The previous British Vogue editor in chief has enlisted Sarah Harris, who served as international community lead and European deputy editor for Vogue earlier than getting into an editor at massive place final summer season, to hitch the brand new journal as editorial director throughout digital and print.
The journal will cowl vogue, magnificence, luxurious and tradition with a debut date set for September.
Edward Enninful and Sarah Harris
Dave Benett/Getty Photos for Cel
“Once we based our media and leisure firm, we knew we needed EE72 to be constructed as a platform first, with 72 Journal as its cornerstone — bringing collectively best-in-class groups to outline and ship boundary-breaking storytelling and content material,” the Enninful siblings mentioned in an announcement. “This launch with a devoted publication are shining examples of our imaginative and prescient to champion inventive integrity and collaboration. We’re excited to share an editorial world that displays the cultural shifts shaping right now’s panorama.”
Simone Oliver, beforehand senior vp of digital content material at BET and international editor in chief at Refinery29, will tackle the position of head of content material at 72 Journal. Lee Swillingham and Stuart Spalding at Suburbia will oversee the inventive path of the journal.
As reported, Edward mentioned the formation of EE72 is a part of the “pure development” of his profession and that the corporate will champion “voices that disrupt conventional narratives. The corporate’s imaginative and prescient is anchored in empathy and innovation, fostering significant connections throughout communities and cultures.”
EE72, the worldwide media and leisure firm cofounded by Edward Enninful and his sister Akua Enninful.
The selection of working with Harris is a pure one for Enninful. In 2018, he promoted her from vogue options director to deputy editor.
At Condé Nast, Harris had grow to be one of many writer’s star editors on the road fashion scene. She has amassed greater than 280,000 followers on Instagram. On Instagram, she has produced sponsored content material for Prada, Rodial, Piaget, Gucci and extra.
She joined British Vogue in 2003 as vogue options editor, and had beforehand labored at WWD in London.
