Struggling to maintain your Fb advertising and marketing technique constant? You’re not alone. Staying seen on the platform takes ongoing effort, and that’s powerful once you’re brief on time.
The reply? Learn to schedule a put up on Fb.
Fb scheduling helps you keep momentum with out the each day scramble. And with the fitting scheduling instruments, you’ll be able to streamline your workflow, put up at the most effective occasions and concentrate on the larger image.
Right here’s find out how to schedule smarter, quicker and extra successfully.
Are you able to schedule a put up on Fb?
Sure, you’ll be able to schedule posts on Fb to routinely put up at your required time. Each Meta’s built-in instruments and third-party social media scheduling instruments allow you to plan and publish forward.
However how do you select which scheduler to make use of? All of it comes right down to what you’re attempting to realize.
In case you simply have to plan and publish primary posts to your Fb Web page or Fb Group, Meta Enterprise Suite, which is Fb’s native scheduler, does the job.
However in the event you want extra strong options, similar to superior automation, in-depth analytics or multi-network scheduling, you’ll want a extra scalable, all-in-one resolution like Sprout Social.
Right here’s a fast comparability of the 2:
| Characteristic | Meta Enterprise Suite | Sprout Social |
| Calendar view | Fundamental each day/weekly planner | Interactive, filterable content material calendar |
| Automation | Handbook scheduling solely | Sprout Queue, ViralPost® and bulk add |
| Collaboration | Restricted | Constructed-in approval workflows and workforce roles |
| Supported networks | Fb and Instagram | Fb, Instagram, LinkedIn, TikTok and extra |
| Analytics | Fundamental insights on your Fb account | Superior, cross-network metrics and reporting |
The best way to schedule Fb posts with Meta Enterprise Suite
Are you able to schedule posts on Fb utilizing Meta Enterprise Suite? You certain can. Right here’s how:
Step 1: Begin by logging into your Fb account. Head to your Fb Web page, then swap profiles so that you’re managing your Web page. Within the left-hand sidebar, click on on Meta Enterprise Suite.
Step 2: Click on on the Planner tab in the primary dashboard to see your content material calendar. Hover over the date you wish to schedule your put up and click on on the Schedule drop-down menu. Choose the choice to Schedule put up.
Alternatively, click on on Create put up on the high of the planner. In case you select to go this route, skip proper forward to Step 4.
Step 3: Use the pop-up window to pick a date and time on your put up to exit. If Meta has ample viewers information, it’ll additionally recommend Lively occasions to schedule your posts. Then click on on Save.
Step 4: Create your put up and choose which account you need it to publish to. Add your photograph or video and enter your caption. It’s also possible to get a preview of your put up on the right-hand panel. Then scroll right down to the Scheduling choices to substantiate or change the date and time to publish your content material.
Select your privateness settings. You possibly can both set it to Public or prohibit it to sure individuals. Then click on on Schedule.
That’s it! You now have a scheduled put up. Repeat the steps above to schedule extra posts.
The best way to schedule Fb posts with Sprout Social
Meta’s built-in instruments work nicely for primary scheduling. But when it is advisable handle a number of profiles, collaborate along with your workforce or dig into deeper insights, its native scheduler is simply too restrictive.
Sprout Social consists of superior Fb scheduling options, good automation and cross-platform publishing multi functional place.
Right here’s find out how to profit from Sprout’s instruments to schedule your Fb posts extra successfully:
Schedule Fb posts for a selected time
Want a put up to exit at a precise time, like throughout a product launch or occasion? Sprout makes it simple to set and customise your publishing schedule right down to the minute.
Right here’s find out how to create scheduled Fb posts with Sprout:
- Click on the Compose icon to open the Compose window.
- Click on the Profile Picker to pick the Fb pages on your put up.
- Create your put up.
- Choose Particular Days & Instances from the When to put up dropdown, then select the date and occasions on your put up.
- Optionally add extra scheduled occasions.
- Click on Schedule.
Schedule Fb posts with the Sprout Queue
What do you do with Fb put up content material that’s significant however not time-sensitive, similar to product suggestions, trade insights or evergreen hyperlinks? Use the Sprout Queue.
The Sprout Queue helps you routinely fill gaps in your content material calendar with out having to set a specified time for every put up. You merely set your most popular posting occasions, and Sprout will schedule content material within the subsequent out there slot based mostly in your pre-defined guidelines. This retains your social media content material workflow constant so your Fb enterprise web page or private profile stays lively.
To make use of the Sprout Queue, comply with these steps:
- Navigate to Publishing in your Sprout dashboard.
- Click on Sprout Queue.
- Click on Compose and create your put up content material.
- From the When to put up drop-down, select Auto-schedule with Sprout Queue.
- Select Queue Subsequent to position it within the subsequent out there slot or Queue Final so as to add it to the top.
- Click on Queue (or Submit for Approval, in case your workflow requires approval).
Configure your queue timeline
Sprout’s suite of social media publishing instruments locations the content material within the Queue Timeline so that you can select a selected time or date. There you’ll be able to establish your publishing time gaps and plan your content material.
You possibly can configure this function to run throughout particular occasions or dates. This makes it easy for social media managers to put up throughout the most effective occasions to put up on Fb. Choose numerous put up occasions for every Fb Web page.
Sprout’s Queue even makes it easy to see your each day put up occasions throughout all of your totally different social media profiles.
Reap the benefits of ViralPostⓇ
Uncertain when to put up for max influence? ViralPost® removes the guesswork.
ViralPost is Sprout’s data-driven function that identifies the most effective occasions to put up on Fb based mostly on when your distinctive viewers is most lively and prone to have interaction.
The algorithm seems to be at real-time information, like the next:
- When your viewers is on-line
- How they’ve engaged with previous content material
- What sorts of posts carry out greatest
- Which era zone your followers are in
It then picks the most effective time slots for you and drops your posts proper in.
The end result? Extra attain, higher engagement and a constant presence in your Fb web page—with out the trouble manually testing put up occasions.
To configure your ViralPost settings, comply with these steps:
- Navigate to your Publishing
- Click on Sprout Queue.
- Click on Edit for the profile you wish to configure ViralPost for. The Configure Queue Settings popup opens.
- Choose ViralPost for the Scheduling Technique.
- Select whether or not you wish to set your schedule by Particular person Day or Weekdays/Weekends.
- Choose the variety of occasions you wish to put up for every day of the week.
- Choose the time vary on your put up.
- Click on Save.
From there, ViralPost will launch your Fb content material when it’s most definitely to carry out at its greatest.
Be aware: ViralPost is obtainable on all plan sorts.
Add Fb content material to the Sprout Queue
It’s all the time greatest apply to queue content material when it’s high of thoughts. Draft a message straight from Compose. Or share content material you discovered on the internet with Sprout’s Chrome Extension. You possibly can even add content material to the queue straight from the RSS Reader. Whichever kind of content material you want to publish in your Fb web page, our instruments will fit your wants.
Sprout Tip
Add content material anytime, from wherever by queuing content material from Sprout Social’s net, cell or browser extension apps.
Share your calendar
Completed scheduling your social media content material? Use Sprout’s Publishing Calendar to maintain your workforce within the loop. This functionality provides your workforce a centralized, real-time view of every little thing you could have deliberate throughout your Fb web page, Instagram accounts, LinkedIn profiles and different social media platforms.
Shared calendars are useful for collaborative groups that handle content material throughout roles or departments. Writers, designers and strategists can view all scheduled posts, verify for protection gaps and align on campaigns with out juggling e mail threads or spreadsheets. It’s additionally nice for familiarizing exterior companions, like companies or freelance creators, along with your general content material calendar.
In case you want content material approvals earlier than posts go dwell, the calendar streamlines this course of too. Managers, model leads or compliance reviewers can view upcoming posts, add inside notes and provides sign-off straight in Sprout. Since everybody can work straight within the device, there’s no have to export drafts or swap instruments.
If you wish to optimize your social media workflow additional, you should utilize Sprout’s built-in collaboration options to assign duties, tag teammates and add inside notes on to scheduled posts. This implies fewer emails and quicker turnarounds.
Able to share your content material calendar with others? Right here’s how:
- For inside groups utilizing Sprout, collaborate straight in-platform for real-time visibility and suggestions.
- For purchasers or stakeholders who don’t use Sprout, export your calendar as a PDF to share a clear snapshot of upcoming posts.
Right here’s find out how to export your calendar as a PDF:
- Navigate to the Publishing
- Click on Calendar.
- Select Record, Week or Month.
- Choose your Date Vary, Profiles and Content material Sorts.
- Click on Share.
- Click on Obtain PDF.
Greatest practices for Fb scheduling
Scheduling your Fb posts is one factor; making certain that you just attain and interact the fitting viewers is one other. Listed here are 5 tips about find out how to strategically schedule Fb posts for optimum outcomes.
Ideas for selecting the best scheduling time
First issues first, it is advisable be sure you’re scheduling your posts for the fitting time. Ensuring you get your content material out when your viewers is most lively is essential to reaching the most individuals.
Within the course of, you’ll get to spice up your Fb engagement as your content material reaches extra individuals.
International information states that the most effective occasions to put up on Fb are:
- Mondays: 9 a.m.–12 p.m
- Tuesdays: 9 a.m.–12 p.m
- Wednesdays: 8–11 a.m. and three–5 p.m
- Thursdays: 8 a.m.–12 p.m
- Fridays: 9–10 a.m
- Saturdays: 9–10 a.m
- Sundays: 8 a.m.–1 p.m
Nevertheless, you also needs to take note of your particular viewers. You possibly can take a look at your Fb analytics and see when your followers are most definitely to be on-line. That manner, you’ll be able to schedule your content material round these time intervals.
It’s also possible to make the most of Sprout Social’s Optimum Ship Instances function. This analyzes your viewers and selects the most effective occasions to schedule your content material.
Sustaining model consistency in scheduled posts
Subsequent, it’s vital to be sure you’re maintaining along with your branding all through all your scheduled content material. In case you batch your content material creation, this must be a easy sufficient course of.
Sustaining model consistency consists of issues like:
- Protecting an identical model voice all through all your captions
- Utilizing the identical colour scheme and font decisions all through all graphics
- Sticking with the identical filters and results for all movies
- Creating graphics utilizing comparable templates so every little thing seems to be cohesive
In case you’re reaching a wider viewers on account of your scheduled content material, you wish to guarantee that content material is consultant of your model. It ought to be capable to assist with general model recognition.
Balancing scheduled and dwell content material
Understand that not every little thing must be scheduled forward of time. Your organization may determine to placed on a last-minute promotion that you just wish to share on social media. You might need a stroke of inspiration and wish to publish one thing totally different from what you had scheduled. Otherwise you may have to share a last-minute firm replace.
Regardless of the case, perceive that you just don’t have to stay to 1 excessive or the opposite—all scheduled content material or none of it. You possibly can nonetheless make last-minute modifications, swap up your content material and share dwell posts after they come to you.
In case you do, simply be sure you’re not publishing a dwell put up across the similar time as a scheduled put up goes dwell. Remember to readjust your schedule to make room on your new content material.
Avoiding over-scheduling
Questioning how usually to put up on social media?
There’s a high-quality line between staying lively and overwhelming your viewers. It’s tempting to put up as usually as potential, however most manufacturers don’t have to push content material 20 occasions a day to remain related. Bombarding your viewers on this manner can really harm your engagement.
In keeping with our 2025 Content material Benchmarks Report, manufacturers common 9.5 posts per day throughout all platforms and see about 83 each day interactions. However that quantity isn’t a one-size-fits-all goal.
You don’t have to put up that usually to achieve success. It usually is dependent upon your trade.
For instance, banks publish round 5.5 posts per day and see 125 engagements per day on common. Nevertheless, pc {hardware} manufacturers usually put up seven occasions a day and see a whopping 266 engagements. The important thing takeaway? Completely different industries see success at totally different cadences.
Nevertheless it additionally is dependent upon what your workforce can realistically handle. In case you’re working with a small crew or juggling a number of channels, begin with one or two Fb posts a day and repeat that cadence throughout your different social media platforms, like Instagram, LinkedIn or X. This manner, you’ll nonetheless hit a wholesome publishing quantity with out stretching your sources too skinny.
General, concentrate on what’s sustainable, strategic and suited to your viewers and use your analytics to information you on what cadence works greatest.
Monitor analytics and engagement
Lastly, take note of your Fb analytics and general viewers engagement. International information and your insights may give you a good suggestion as to when to start out scheduling. Moreover, maintaining along with your analytics can present you which of them sorts of posts and which days/occasions garner you probably the most engagement.
Use this information to tell and adapt your Fb technique. This may enhance your general Fb natural attain, engagement and different vital metrics.
Why you must schedule Fb posts
Scheduling content material forward of time has a number of advantages. Try the highest the explanation why Fb scheduling is usually a good productiveness hack.
- Publishing your posts constantly at the most effective occasions will present Fb’s algorithm that your web page is a hub for normal, high quality content material. Consequently, it’ll put it in entrance of your viewers and drive up your Fb engagement.
- If you put aside a block of time to schedule all of your social media content material, you’ll be able to successfully enhance productiveness.
- Saving content material creation for considered one of your extra impressed moments helps you create extra high quality content material.
- If you schedule content material forward of time, you’ll be able to plan it for any time of the day or evening. This allows you to correctly attain individuals throughout a number of time zones.
- If you’re scheduling social media posts for a full month (or longer), you may make certain they help the narrative you wish to convey.
- Fb scheduling helps you release time for different vital social media administration duties.
Simplify your Fb put up scheduling
Scheduling your Fb posts makes it easy to handle your content material. It streamlines the Fb administration course of and minimizes the necessity for guide publishing.
<“>As such, it permits you to keep one step forward of the sport and attain your target market on the proper occasions.
Sprout Social’s Publishing capabilities allow you to automate and optimize your Fb scheduling. Get began with a free 30-day trial.
Scheduling Fb posts FAQs
Is there an app to schedule Fb posts?
Sure, you should utilize Sprout Social’s Social Media Publishing platform to schedule your Fb posts. Manually select the date and time to publish your posts or use the Optimum Ship Instances function to find out the most effective occasions to put up on your model.
The best way to schedule posts on Fb Meta?
To schedule posts on Fb Meta, go to the Meta Enterprise Suite and click on on Planner. Right here, you’ll be able to create a put up and select a date and time within the Scheduling choices to schedule it.
What number of posts are you able to schedule prematurely on Fb?
Fb helps you to schedule as much as 30 days’ price of posts prematurely. To get round this, you should utilize Sprout Social’s Social Media Publishing platform to schedule posts a number of months prematurely. You possibly can even schedule a whole bunch of Fb posts at a time with it’s bulk importing options.
How do I reschedule or edit a scheduled Fb put up?
Whether or not you’re utilizing Meta’s native instruments or Sprout Social, you’ll be able to simply reschedule or edit a put up earlier than it goes dwell.
In Meta Enterprise Suite, comply with these steps:
- Go to Planner in your Meta Enterprise Suite dashboard.
- Click on the scheduled put up you wish to change.
- Click on Edit put up to replace the textual content, media or scheduled time.
- To reschedule, modify the scheduling choices and choose a brand new time.
- Click on Save to substantiate your modifications.
Right here’s find out how to do the identical factor in Sprout Social:
- Head to the Publishing Calendar beneath Publishing.
- Discover your scheduled put up and click on to open it.
- You possibly can edit the put up’s content material, replace hashtags or swap media.
- To reschedule the put up, modify the time or transfer it utilizing drag-and-drop.
- Click on Save Adjustments (or Submit for Approval, if approval workflows are in place).
Sprout additionally helps bulk rescheduling if it is advisable shift a full marketing campaign or modify based mostly on up to date timelines.
Can I schedule Fb posts from my telephone?
Sure, each Meta and Sprout provide cell app choices for scheduling Fb content material on the go.
You should utilize the Meta Enterprise Suite cell app to create, schedule and reschedule posts and handle reels and Fb group content material. It’s helpful for fast edits, checking your content material calendar or adjusting posts whilst you’re away out of your desktop.
Sprout’s app helps you to create put up content material, schedule throughout networks, collaborate with teammates and handle approvals straight out of your cell machine. It’s also possible to queue posts, tag customers or share content material by way of cell when inspiration strikes.
