Brides-to-be flip to Pinterest to take a look at prospects for his or her weddings and their searches have unearthed some fascinating developments for 2025.
With greater than 3.8 billion wedding-related searches and 13.4-plus billion wedding ceremony concepts pinned on the platform, Pinterest’s annual Wedding ceremony Developments Report covers what’s on the horizon for vogue, magnificence, decor, journey and extra. There are about 2 million weddings annually within the U.S. — every of which requires myriad fashion and monetary selections. So far as investments go, weddings are up there, contemplating that the common wedding ceremony prices $33,000, in response to The Knot, one other useful resource that’s in style with brides-to-be. That common boils down to a price of about $284 per visitor.
Many Gen Zers are on the hunt for ‘90s-inspired wedding ceremony attire, like classic ones from Vera Wang as properly “dainty” ones. Apparently, Gen Z can be eager on Mantilla veils for them, contemplating that searches for these and wedding-appropriate Spanish types elevated by 640 p.c. Curiosity in assertion fits and pantsuits are additionally catching on, together with burgundy tuxedos, in addition to forest inexperienced types and rust-colored fits.
Justin Alexander Bridal Spring 2026
Courtesy of Justin Alexander
One of many surprises is how brown is catching on a number of fronts, together with chocolate wedding ceremony muffins, mocha bridesmaid attire, darkish brown groomsmen fits and even brown wedding ceremony flowers.
With civil ceremony attire up by 162 p.c, in addition to metropolis corridor elopements on the rise by 190 p.c, Pinterest will stage a pop-up on Wednesday at Metropolis Corridor in New York Metropolis. Gen Z’s curiosity in metropolis corridor and courthouse weddings is driving lots of these searches, in response to Pinterest.
Tanner Fletcher Bridal Spring 2026
Courtesy of Tanner Fletcher
{Couples} who’ve made their unions official between Monday and Sunday shall be eligible for just a few freebies on the Wednesday pop-up in decrease Manhattan, because of Pinterest. A restricted variety of certificates for celeb toasts at Champers Social Membership shall be doled out, and complimentary Sprig and Social bouquets impressed by this 12 months’s Wedding ceremony Development Report shall be given away. {Couples} may also get an expert portrait by Jenn Goz via a partnership with Deirdre Alston. The newly married or soon-to-be can take an opportunity to be featured on Pinterest’s social media channels.
“Nature-inspired Glam” is one other key development, with brides seeking to spotlight pure interior magnificence and options. That has translated to substantial three-digit proportion will increase in searches for “delicate glowy make-up,” “pure glowy make-up” and “bronzy glowy make-up.” Maybe impressed by Mom Nature, boho wedding ceremony hair flowers jumped by 324 p.c.
There look like extra environmentally aware brides-to-be too, contemplating that “paper flower bouquets” and “wildflower wedding ceremony theme” registered upswings of 1,637 p.c and 454 p.c, respectively.
Vera Wang stands subsequent to a mannequin carrying one among her designs throughout her bridal boutique celebration on Sept. 14, 1990, in New York.
George Chinsee/WWD
Nail artwork, in fact, is one other key selection with dusty rose nails, crimson bridal nails and lace wedding ceremony nails being the three varieties that registered the best search good points for 2025. When it comes to engagement rings, vintage-cut ones noticed the best acquire by 175 p.c.
Honeymoon planning is centering on the Seychelles Islands in East Africa, Cape City and Zanzibar off the coast of East Africa. And tropical vacation spot wedding ceremony locales are pointing towards Bali, Costa Rica and Goa, amongst different locations.
