LONDON — Who hasn’t watched — and pined after Carrie Bradshaw’s Jimmy Choo heels — after her iconic “Assist, I misplaced my Choo!” second on “Intercourse and the Metropolis?”
Yearn not: Clothier Conner Ives, trend journalist and archivist Alexander Fury, and Jimmy Choo’s inventive director Sandra Choi have teamed as much as curate and reissue types from the model’s archives, from 1997 to 2001.
Included within the revival are Bradshaw’s feathery Jimmy Choo heels, which took flight from her foot as she dashed to make a ferry — making them accessible to buy for the primary time since their TV debut.
“We checked out three many years of labor and dialed again to the primary 5 years. Why? As a result of these years really symbolize the center and soul of Jimmy Choo — they’re our roots, the place all of it started,” defined Choi.
A pair of silver thong heels introduced again from 2000.
Courtesy of Jimmy Choo
“And in taking a look at these types, I noticed concepts which might be nonetheless important to Jimmy Choo right now — everlasting values of glamour, of femininity, mixed with make and craft. This was an interesting train for me — to see Jimmy Choo by means of different folks’s eyes,” she continued.
Additionally included within the capsule are a pair of strappy heels from the model’s first assortment in 1997; a pair of sultry silver thong heels designed in 2000, and a gold sandal topped with a violet flower from 2001.
A pair of heels with a floral appliqué are additionally being revived.
Courtesy of Jimmy Choo
“This assortment is about the place we’ve come from, and what we stand for and the place we proceed to go. It’s a celebration, pure and easy — and Jimmy Choo can at all times ignite a celebration,” added Choi.
Jimmy Choo’s been on a sizzling streak currently.
The launch comes shortly after Chloë Sevigny was introduced because the face of Jimmy Choo’s summer season 2025 marketing campaign earlier this month. Bella Hadid was additionally noticed carrying the model’s silver “Scarlett” sneakers on the London launch of her perfume model, Orebella.
