
There’s a brand new mannequin on the scene.
Vivian Wilson, the estranged daughter of Elon Musk, landed her first style marketing campaign, partnering with queer-owned Wildfang for a Pleasure Month advert.
For the photoshoot, the 21-year-old wore a white T-shirt studying “Current Shouldn’t Be Revolutionary,” which she co-designed with the model’s CEO Emma McIlroy.
Wilson rocked the white T-shirt with punchy purple trousers and black Dr. Martens boots.
The tee will increase cash for The Trevor Challenge, a non-profit suicide prevention group for younger LGBTQ+ people.
When designing the highest, Wilson instructed Individuals she didn’t wish to give you a “slogan” because it wouldn’t really feel genuine.
She chatted with McIlroy till they landed on one thing that felt proper. “It was similar to, ‘Oh, okay, that is good. Find it irresistible. Let’s simply go along with that,’” Wilson mentioned to the publication in regards to the finish outcome.
“Vivian represents every thing we imagine in: bravery, brilliance, and daring self-expression,” McIlroy mentioned in a press launch. “This marketing campaign gave us the prospect to have fun Vivian, her identify, her energy, her model, and the inspiration she offers to the queer group.”
The discharge additionally elaborated on the spirit of the marketing campaign, concluding, “VIVIAN WILSON FOR WILDFANG is a tribute to the names we select, the identities we honor, and the communities that carry us up when the world tries to tear us down. As a result of a reputation is greater than an identifier. It’s an announcement. And for Vivian Jenna Wilson, it’s just the start.”
In one other picture, she sported a 40-foot hair braid that spelled out her identify throughout the ground, together with a black vest, coordinating Bermuda shorts and a printed button-up.
“I noticed myself within the mirror, and I used to be form of like, ‘Oh, s—t, I’m beautiful,’” she gushed in regards to the look.
Lastly, the social media persona modeled a vibrant floral print go well with, matching tie and white button-up as she posed subsequent to outdated televisions along with her identify and movie on the screens.
Wilson, who got here out as transgender in 2020, entered the general public eye final summer time after slamming her father on Threads, and now makes use of her rising platform to boost consciousness for the trans group — and communicate out in opposition to Musk, calling him a “pathetic man baby” in a canopy story interview with Teen Vogue earlier this 12 months.
She’s additionally an aspiring mannequin, not too long ago strutting her stuff down the runway at a “RuPaul’s Drag Race” occasion, voguing and dancing for onlookers.
“I’m at present engaged on or am collaborating in some fundraising initiatives that my pals are doing and am attempting to affix these actions,” she instructed Individuals.
“I’m at all times going to be vocal as a result of it’s who I’m. I’ve bought to be a trans girl.” Wilson added, “Clearly I’m by no means going to close the f—ok up. … I can’t say that.”

