Jooyoung Ahn, the director behind sex-meets-dystopian-tech drama sequence S Line, has drawn consideration to the tempo of change in Korean TV because the Covid-19 pandemic.
In an interview with Deadline, Ahn mentioned the worldwide increase in Okay-drama and whether or not funding might proceed at present charges.
“The market is altering so shortly that it’s loopy,” she stated. “Because the pandemic, Korean drama has been in some methods oversupplied internationally, however the demand has stood up. Some films and reveals fully disappear after which emerge once more, and the change feels prefer it comes each two or three months, so it is extremely laborious to foretell what comes subsequent.”
Netflix has dedicated billions of {dollars} to content material from Korea, which now solely trails films and TV reveals from the U.S. on the service, in accordance with latest evaluation. The likes of Disney+ and Paramount+ have made inroads into the Asia nation, whereas native gamers equivalent to Tving are additional driving demand and distributors includig CJ ENM have performed a great job of procuring Korean content material internationally.
Ahn was in France over the weekend to advertise her new present S Line, which is enjoying in competitors at Canneseries in opposition to the likes of Belgium’s Finish Recreation, Iceland’s Reykjavik Fusion. The present – which stars the likes of Lee Soo Hyuk, Arin, Eunsaem Lee and Nam Kyu Hee – had its world premiere yesterday.
The present follows a lady who, since start, has been in a position to see pink strains that join sexual companions. When a pair of glasses is developed that offers the wearer the identical energy, it plunges Korea into disaster as societal boundaries are damaged down. The girl, Hyun-heup, performed by Okay-pop star Arin, groups up with a detective to cease the disaster and discover the individual behind the glasses.
“It’s a very authentic idea based mostly on the webtoon the place pink strains present how persons are related,” stated Ahn. “The primary theme that audiences ought to take away is how human society might collapse when the boundaries are stepped on.”
The present leans closely on themes equivalent to sexual disgrace, the hazards of know-how and surveillance in society to create a novel Okay-drama story, however this initially frightened Ahn that it might restrict its attain. She had been involved about western audiences understanding the method, provided that “the east is historically extra sexually conservative.”
Nevertheless, with the present chosen for competitors out of a big variety of entries, she stated: “Given individuals really feel the theme is contemporary and authentic, what’s vital is what you’ll be able to draw from the themes that serve individuals’s widespread curiosity.
The sequence, which is being shopped internationally by Korean distributor Sidus, doesn’t but have a platform. It’s based mostly on a webtoon of the identical title, although Ahn, who co-created the sequence, has deviated considerably from the supply materials, during which everyone seems to be out of the blue in a position to see the S-lines.
Ahn revealed that she is now engaged on a mission that mixes “melodrama and fantasy,” and famous she needs to discover a narrative that “reveals one thing about human nature by means of creatures and vampires, one thing very style heavy.”

