SPANX founder Sara Blakely resides her personal model of The Sisterhood of the Touring Pants.
In a brand new Instagram put up printed on Wednesday, April 2, Blakely, 54, revealed that she loaned her wedding ceremony costume to brides in want 9 occasions. The video montage featured photos of every of the brides sporting the costume in distinctive methods, dubbing it “the story of the sisterhood of the touring wedding ceremony costume.”
“I really like the concept of 1 costume having completely different tales to inform of affection and shared sisterhood. It’s a costume stuffed with good karma. 🌟 I really feel a particular tie to each girl who has worn it to date…. Nataly, Julie, LJ, Renata, Carmin, Loren, Stephanie, Jenna, and Shellie! What do you suppose… ought to we broaden the sisterhood this 12 months??” Blakely wrote on Instagram.
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Blakely did beforehand announce that she would mortgage her costume out to brides impacted by the COVID-19 pandemic, however mentioned that the custom began a lot sooner than 2020 in her newest Instagram put up. Now, she hopes to maintain the costume touring to new brides.
Blakely, who based SPANX in 2000, isn’t any stranger to serving to the brides in her life. In 2023, she confirmed that she was a bridesmaid 13 occasions earlier than marrying her husband, Jesse Itzler, at age 37.
Now a mom of 4, Blakely continues to make use of her model to raise girls’s tales. Blakely beforehand went viral in 2021 for gifting her staff of primarily women-employees two first-class tickets to a vacation spot of their alternative.
After sharing her wedding ceremony costume story, Blakely put out a name to motion for brand spanking new brides impacted by the Los Angeles wildfires of 2025 and the North Carolina floods amid Hurricane Helene in September 2024.
Along with SPANX, Blakely additionally based Sneex, a singular sneaker heel design model.