Forward of Mom’s Day, Gucci celebrated their Mom’s Day marketing campaign with Yara Shahidi and her mom, Keri Salter-Shahidi, with a particular lunch.
The bar area at Manhattan scorching spot Borgo was adorned with recent flowers on Wednesday afternoon as friends mingled over white wine pre-lunch. Becoming a member of the Shahidis had been Jessica Chastain and her mother Jerri Hastey; Louisa Jacobson; Kate Younger; Jason Rembert; Hannah Bronfman; Charlotte Groeneveld; Sabine Getty, and extra.
Shahidi and her mom had been every wearing springtime brilliant colours, regardless of New York’s still-cold temperatures.
“That was the purpose, to deliver the spring to New York,” Salter-Shahidi stated.
“We’re very massive on colour, and the colour impacts temper and feelings, so we at all times naturally skew very brilliant,” Shahidi added.
The pair had spent a day in Rome for the marketing campaign shoot, which felt “superbly pure” given how lengthy they’ve identified the workforce at Gucci.
“What’s enjoyable is that Gucci simply, not solely as an organization, however as folks, have been mates for such a very long time. It’s been over 10 years at this level that we’ve been mates,” Shahidi stated. “We had been on set with lots of people we already love and I believe we obtained to do issues that already come naturally.”
“We simply obtained to play extra gown up,” Salter-Shahidi added.
“And in Rome,” Shahidi stated.
Whereas in Italy en path to the shoot, they occurred upon a big mural of Shahidi, fully without warning.
“We drove to slightly mall space and there was a portray of you that was three tales excessive,” Salter-Shahidi stated to her daughter, who described the sighting as “surreal.”
For Mom’s Day, they normally spend the day in nature someplace, with this yr’s plans but to be set.
“We give it some thought two days forward,” Shahidi stated. “We all know what’s occurring within the subsequent 48 hours.”
“Which is enjoyable,” Salter-Shahidi added. “We keep within the current second for positive. So we’re completely satisfied to be celebrating and to be celebrated by Gucci. It’s wonderful.”
Quickly after, they joined the remainder of the room on the lunch tables, the place branzino with smoked chickpeas, a recent salad and Meyer lemon sorbet had been served.

