Tailwind’s free plan contains all the pieces you should create professional-looking Pins and schedule them strategically. You possibly can schedule and publish as much as 5 posts monthly on Pinterest and Instagram mixed, design as much as 5 posts month-to-month with Tailwind Create, and entry highly effective optimization instruments that sometimes value cash elsewhere. This complete method means you’ll be able to handle your total Pinterest workflow with out leaping between a number of paid platforms.
However that’s not all. As well as, Tailwind additionally has a full suite of free instruments that may assist you progress on Pinterest a lot faster.
Tailwind’s free toolkit covers each facet of Pinterest advertising from key phrase analysis to automated scheduling. Right here’s what you get entry to with out spending a dime:
Pinterest Key phrase Finder – This device analyzes your URL and generates focused Pinterest key phrase ideas primarily based on precise search traits. Merely enter your homepage URL or particular web page hyperlink, and it gives a curated record of trending key phrases that match your content material and communicate to your audience.
Tailwind Create for Pinterest – An AI-powered design device that creates customized Pin templates in seconds. The free plan contains 5 designs monthly, which is lots for testing totally different kinds and discovering what resonates together with your viewers.
Picture Alt Textual content Generator – This accessibility-focused device generates descriptive alt textual content on your photographs. Our research reveals that Pins with alt textual content are incomes 25% extra Impressions, 123% extra outbound clicks, and 56% extra profile visits on common, making this a vital Search engine optimization device.
Pinterest Board Title Thought Generator – Analyzes your Pinterest profile to counsel compelling, Search engine optimization-optimized board titles that assist manage your content material and enhance discoverability.
Pinterest Group Board Finder – Helps you uncover collaborative boards in your area of interest the place you’ll be able to share content material and attain new audiences past your individual followers.
Pinterest Browser Extension – Helps you to save and schedule photographs straight from any web site, making it simple to create Contemporary Pins out of your weblog posts or merchandise with out handbook downloading and importing.
Step 1 – Plan Your Pin with the Key phrase Finder
Earlier than creating any Pin, begin with key phrase analysis utilizing Tailwind’s free Pinterest Key phrase Finder. This device is particularly designed for Pinterest’s search algorithm, in contrast to generic key phrase instruments that target Google.
Enter your web site URL or the precise web page you need to promote, and the device generates a focused record of trending key phrases that match your content material. For instance, for those who’re selling a weblog submit about “simple breakfast recipes,” the device may counsel associated phrases like “fast morning meals,” “wholesome breakfast concepts,” or “meal prep breakfast.”
These key phrase ideas are primarily based on actual Pinterest search knowledge, displaying you what persons are really in search of on the platform. Give attention to key phrases which are extremely related to your content material and have progress potential. Essentially the most viral Pins used 5 or fewer key phrases of their descriptions, so resist the urge to stuff each steered time period into your Pin.
Use these key phrases strategically in your Pin titles, descriptions, and alt textual content to assist Pinterest perceive what your content material is about and floor it to the precise viewers. Keep in mind, Pinterest distributes content material based totally on topical relevance, so correct key phrase utilization is essential for getting your Pins seen.
Step 2 – Design Your Pin with Create for Pinterest
Tailwind Create revolutionizes Pin design by providing AI-powered templates which are particularly optimized for Pinterest efficiency. The free plan provides you 5 design credit month-to-month, which is ideal for experimenting with totally different kinds and discovering what works on your model.
The device analyzes your content material and business to generate customized design ideas. You possibly can add your individual photographs or begin with inventory photographs, then select from a whole bunch of template variations that robotically incorporate Pinterest greatest practices.
The fantastic thing about Tailwind Create is its effectivity. You possibly can generate a number of Pin variations for a similar content material in minutes. That is essential as a result of creating totally different Pin designs for a similar weblog submit or product will increase your probabilities of one going viral, and it retains your content material recent over time.
Step 3 – Optimize with Alt Textual content & Board Instruments
As soon as your Pin design is prepared, optimize it for optimum discoverability utilizing Tailwind’s free accessibility and group instruments.
Use the Alt Textual content Generator to create descriptive various textual content on your photographs. This isn’t nearly accessibility (although that’s vital); it’s about Search engine optimization efficiency. Pins with alt textual content considerably outperform these with out, incomes 25% extra impressions and 123% extra clicks on common.
Add your Pin picture to the device, and it generates correct, keyword-rich alt textual content that describes your picture whereas incorporating Search engine optimization greatest practices. The AI analyzes your picture content material and creates descriptions which are helpful for visually impaired customers and useful for Pinterest’s algorithm in understanding your content material.
Strive the Board Title Thought Generator to make sure your Pins are organized into well-named boards. Good board titles act as extra key phrase alternatives and assist Pinterest categorize your content material accurately. The device analyzes your Pinterest profile and suggests board titles that align together with your content material and audience.
Use the Group Board Finder to find collaborative boards in your area of interest. These boards have a number of contributors and infrequently bigger audiences than particular person boards, giving your Pins further publicity. Search for lively boards with common posting exercise and engagement that matches your content material type.
Step 4 – Add Pins through the Browser Extension
The Tailwind browser extension streamlines your workflow by letting you create and schedule Pins straight out of your web site or weblog. As an alternative of manually downloading photographs and importing them to Pinterest, you’ll be able to pin straight out of your content material with one click on.
Once you’re on a weblog submit or product web page you need to promote, merely click on the Tailwind extension icon, choose the picture you need to use, and the device robotically pulls in related info just like the web page title and URL.
Step 5 – Schedule with SmartSchedule
The ultimate step is scheduling your optimized Pins utilizing Tailwind’s SmartSchedule function. Free customers can schedule as much as 5 posts monthly, which is sufficient to preserve a constant Pinterest presence and take a look at what works on your viewers.
SmartSchedule analyzes your account’s efficiency knowledge to advocate the perfect occasions to submit on your particular viewers. Relatively than guessing when your followers are lively, the system makes use of actual knowledge to optimize your posting schedule. The most effective time to pin on Pinterest varies by account, viewers, and content material sort, so customized scheduling is essential.
You possibly can schedule particular person Pins or batch add a number of designs to avoid wasting time. The drag-and-drop calendar interface makes it simple to see your posting schedule at a look and modify timing as wanted. Keep in mind, consistency issues greater than quantity: it’s higher to submit steadily together with your 5 month-to-month credit than to make use of them suddenly.
Time your Pins strategically round your content material publication schedule. When you’re selling a brand new weblog submit, schedule a number of Pin variations over a number of weeks to maintain driving site visitors to that content material. Pinterest’s algorithm favors Contemporary Pins initially, however your content material can proceed producing site visitors for months and even years when correctly optimized.
Tricks to Maximize the Free Plan
To get essentially the most worth from Tailwind’s free instruments, method your Pinterest technique strategically relatively than randomly.
Batch-create Pins in targeted classes relatively than creating them one by one. Put aside time weekly to make use of your design credit effectively, creating a number of variations on your most vital content material. This method helps you preserve visible consistency whereas testing totally different design approaches.
Use all 5 free posts strategically by focusing in your highest-priority content material. As an alternative of selling every bit of content material equally, determine your prime 5-7 weblog posts or merchandise for the month and create a number of Pins for every. This focus method usually delivers higher outcomes than spreading your efforts too skinny.
Leverage the free instruments for analysis and planning even past your posting limits. The key phrase finder and board title generator don’t rely in opposition to your posting credit, so use them extensively to tell your general Pinterest technique. This analysis helps you perceive what your viewers is trying to find and the way to place your content material successfully.
Save your designs and technique insights for future use. When you’re restricted to 5 designs month-to-month, it can save you profitable templates and key phrase lists to duplicate successful approaches as you scale your Pinterest advertising.
Last Ideas
Tailwind’s free instruments present all the pieces you should handle a whole Pinterest advertising workflow from planning and design by optimization and scheduling. For rookies, small companies, and budget-conscious entrepreneurs, this represents an unbelievable worth that may sometimes require a number of paid subscriptions elsewhere.
The important thing to success with the free plan is specializing in high quality over amount. With 20 month-to-month posts and designs, you’ll be able to’t pin all the pieces, however you’ll be able to pin strategically. Use the key phrase analysis to grasp what your viewers needs, create compelling designs that observe Pinterest greatest practices, optimize for accessibility and search, and schedule constantly for optimum impression.
As your Pinterest site visitors grows and also you want increased quantity, Tailwind’s paid plans provide expanded limits and superior options. However the free plan gives a superb basis for testing Pinterest advertising, understanding what works on your model, and constructing sustainable site visitors earlier than investing in premium instruments.
Begin with Tailwind’s free perpetually plan at the moment and uncover how strategic, tool-assisted Pinterest advertising can remodel your web site site visitors with out breaking your funds. The mix {of professional} design capabilities, Search engine optimization optimization instruments, and good scheduling makes it doable to compete with a lot bigger manufacturers and budgets by strategic execution relatively than simply spending energy.
FAQ
Can I create and schedule Pins straight inside Tailwind, or do I want Pinterest first?
You’ll want a free Pinterest account (Enterprise is really useful) — then you’ll be able to design, optimize, and schedule Pins absolutely inside Tailwind.
What’s the distinction between Tailwind’s free and paid plans?
The free plan contains restricted designs and submit scheduling (5 every monthly), whereas paid plans enhance these limits and unlock limitless scheduling, superior analytics, and extra AI-powered advertising instruments.
Do the free Pinterest instruments work for Instagram too?
Sure, the free plan contains as much as 5 mixed posts throughout Pinterest and Instagram every month. Plus, you need to use Tailwind Create to design content material for each platforms.
Can I take advantage of Tailwind’s free instruments to publish Contemporary Pins?
Sure. With the browser extension and design credit, you’ll be able to create distinctive Pins on your content material.
Do I want design expertise to make use of Tailwind Create?
No. Tailwind Create generates customized, Pinterest-optimized designs robotically utilizing your colours, fonts, and pictures. No design background required.
Does Tailwind’s free plan embody SmartSchedule?
Sure, even free customers get entry to SmartSchedule, which recommends the perfect posting occasions on your viewers primarily based on knowledge.
How do I do know if the free instruments are working for my Pinterest progress?
Tailwind gives efficiency monitoring inside your account so you’ll be able to see what number of Impressions, Saves, and Clicks your scheduled Pins are producing.
Ask ChatGPT
Tailwind vs handbook pinning: does scheduling impression clicks on Pinterest?
ChatGPT says:
TLDR: no, scheduled Pins are handled the identical as manually printed Pins.
