I could also be just a little late to the celebration on this one, with Ramadan already underway. However for those who’re seeking to faucet into the celebration this month, TikTok has printed a brand new information filled with key insights to assist form your Ramadan advertising technique within the app.
The 30-page information features a heap of utilization knowledge and perception to assist inform your strategy to the occasion.
You’ll be able to obtain TikTok’s Ramadan Advertising and marketing Information for your self right here, however on this put up, we’ll check out a few of the key notes.
First off, the information appears to be like on the kinds of content material that customers need to interact with throughout Ramadan to assist information your creation course of.

Unsurprisingly, spiritual content material leads the way in which, however as you may see, customers are additionally searching for cooking, recipe, and purchasing content material as effectively, which might current a variety of tie-in alternatives.
Additionally “Acts of Kindness” do particularly effectively throughout this era.
The information additionally appears to be like on the function TikTok performs in purchasing general, and the way you should utilize this era to boost reference to customers within the app.

It additionally features a information on TikTok advert varieties and goals (be aware: That is aimed on the Indonesian market, so some phrases won’t be acquainted).

Whereas there are additionally notes on how TikTok customers have a good time totally different phases of the occasion.

There are additionally case research, advert insights, efficiency ideas. Mainly, there’s a heap of into right here to tell your TikTok advertising strategy within the interval, which might provide you with come invaluable steerage to your planning.
And whereas Ramadan is already effectively underway, there’s nonetheless time to faucet into the broader celebration and engagement across the occasion. Ramadan is widely known all through this month, providing you with ample time to hyperlink into the dialogue and make the most of these insights.
You’ll be able to obtain TikTok’s Ramadan advertising information for 2025 right here.