Followers who typically depend on Peacock to get their repair of sequence like The Method Residence and people ubiquitous feel-good motion pictures must subscribe to a brand new platform: Hallmark reveals are transferring off the NBCUniversal streamer by month’s finish.
The choice isn’t precisely shocking, since Hallmark Media launched its personal service and membership program in September. Among the many new choices on Hallmark+ is the unique sequence The Rooster Sisters — which has already been renewed for a second season — and the unscripted sequence Celebrations with Lacey Chabert.
“Hallmark and Peacock have loved a profitable partnership since 2022,” in response to a Hallmark assertion. “As Hallmark has since launched its personal standalone streaming service, Hallmark+, we evaluated how every of our providers offers added worth to our subscribers, and to that finish, the choice was made to sundown Hallmark programming on Peacock.”
Final July, Hallmark Media introduced plans for its new platform that will price $80 a yr and provide the “best possible of Hallmark with new unique content material and membership advantages program.” That features e-cards and “shocking items.” In different phrases, members can earn reward factors based mostly on content material that they’re watching. These factors, or rewards, can be utilized in Hallmark shops.
“It’s symbiotic between streaming and our retail and digital footprint,” Chief Model Officer Darren Abbott instructed reporters final yr. “We give content material to encourage their lives and their rewards to assist them dwell it.”